Privacy Policy

Last updated: July 18, 2026

Eldorado Coffee Roasters (“Eldorado,” “we,” “us,” or “our”) respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains how we collect, use, disclose, retain, and protect information when you visit eldoradocoffee.com, purchase products, create an account, submit an inquiry, request services, leave a review, subscribe to marketing communications, or otherwise interact with our business.

Eldorado Coffee Roasters is a family-owned coffee roasting company operating from Queens, New York. Our website and online store serve customers within the United States.

1. Information We Collect

Depending on how you interact with our website and business, we may collect the following categories of information.

Information You Provide Directly

We may collect information you voluntarily provide, including:

• Your name
• Billing and shipping address
• Email address
• Telephone number
• Account login information
• Order and transaction information
• Products purchased or considered
• Communications sent to us
• Customer-service requests
• Wholesale, coffee-service, or commercial inquiries
• Marketing preferences
• Reviews, ratings, photographs, or other content you submit
• Any other information you choose to provide

Payment Information

Payments made through our online store are processed by Shopify and applicable third-party payment processors.

We generally do not directly store complete credit-card or debit-card numbers. Payment processors may collect and process payment-card information, billing information, fraud-prevention data, and transaction details according to their own terms and privacy practices.

Information Collected Automatically

When you visit or interact with our website, we and our technology providers may automatically collect information such as:

• Internet Protocol address
• Browser type
• Device type
• Operating system
• Referring website
• Pages viewed
• Products viewed
• Links clicked
• Search activity
• Cart and checkout activity
• Approximate geographic location
• Date and time of visits
• Cookie and advertising identifiers
• Interaction and performance data

This information may be collected through cookies, pixels, tags, software development kits, local storage, and similar technologies.

2. How We Use Personal Information

We may use personal information to:

• Process and fulfill orders
• Accept and process payments
• Arrange shipping and delivery
• Provide order confirmations and status updates
• Create and administer customer accounts
• Respond to questions and customer-service requests
• Process returns, refunds, and cancellations
• Respond to wholesale and commercial-service inquiries
• Communicate about products, services, and promotions
• Personalize website content and advertising
• Measure website use and marketing performance
• Maintain and improve our website and operations
• Detect, investigate, and prevent fraud or unauthorized activity
• Protect our customers, business, website, and legal rights
• Comply with legal, tax, accounting, and regulatory obligations
• Enforce our policies and agreements
• Carry out other purposes disclosed when information is collected

3. Shopify

Our online store is hosted and supported by Shopify.

Shopify provides the commerce platform that enables us to display products, operate our website, manage customer accounts, process orders, facilitate payments, communicate with customers, and support other store functions.

Shopify may process personal information on our behalf and, in certain circumstances, for its own purposes as described in Shopify’s applicable privacy documentation.

Information processed through Shopify may include:

• Customer and account information
• Order and transaction information
• Device and browser information
• Shopping and checkout activity
• Fraud-prevention information
• Payment-related information
• Communications and customer-service information

4. Cookies and Similar Technologies

We use cookies and similar technologies to operate the website, remember visitor preferences, analyze traffic, support advertising, and improve the shopping experience.

Cookies are small text files stored on your browser or device. Similar technologies include pixels, tags, local storage, and device identifiers.

The types of technologies used on our website may include:

Essential Cookies

These cookies are required for functions such as:

• Website navigation
• Shopping-cart operation
• Checkout
• Account login
• Payment processing
• Fraud prevention
• Security
• Remembering privacy selections

Disabling essential cookies may prevent parts of the website from working properly.

Functional Cookies

These technologies may remember settings and preferences that improve the functionality and personalization of the website.

Analytics Cookies

Analytics technologies help us understand how visitors find and use our website, which pages and products are viewed, how visitors navigate the store, and how the website performs.

Advertising Cookies and Pixels

Advertising technologies may help us:

• Measure advertising performance
• Understand whether advertisements lead to website visits or purchases
• Build advertising audiences
• Limit repetitive advertising
• Deliver advertisements that may be more relevant to visitors

You can control many cookies through your browser settings and, where available, through our website’s cookie or privacy-preference controls.

Blocking or deleting cookies may affect website functionality.

5. Google Analytics 4

We use Google Analytics 4 to understand website traffic, visitor interactions, device information, general geographic information, referral sources, shopping behavior, and website performance.

Google Analytics may use cookies and similar identifiers to distinguish visitors and sessions. Google states that its _ga first-party cookie may be used to distinguish users and sessions when Analytics storage is enabled.

The information collected may help us:

• Measure website traffic
• Identify popular pages and products
• Understand how visitors use the website
• Diagnose website-performance issues
• Improve navigation and content
• Evaluate marketing performance

Google may process information according to its own privacy terms and agreements with businesses that use Google services.

6. Google Ads

We use Google Ads and related Google advertising services to promote our products and services, measure campaign performance, and understand whether advertisements result in visits, inquiries, or purchases.

Google advertising technologies may collect or receive information from our website, including:

• Cookie or device identifiers
• Advertisement interactions
• Pages or products viewed
• Approximate location
• Conversion and transaction activity
• Browser and device information

Depending on your settings, applicable law, and the configuration of our advertising services, Google may use this information for measurement, audience creation, advertising, or personalization.

7. Meta Pixel and Meta Advertising

We use Meta technologies, which may include the Meta Pixel, to measure and improve advertising on Facebook and Instagram.

These technologies may collect or receive information such as:

• Website visits
• Pages or products viewed
• Items added to a shopping cart
• Purchases or other conversions
• Browser and device information
• Cookie or advertising identifiers
• Advertisement interactions

Meta may process information according to its own terms and privacy practices.

You may be able to manage advertising preferences through your Facebook or Instagram account settings.

8. Email Communications and Shopify Email

We use Shopify Email and related tools to send transactional and marketing communications.

Transactional messages may include:

• Order confirmations
• Shipping notifications
• Account notices
• Customer-service responses
• Return or refund information
• Important updates about an order or service

Marketing messages may include:

• Product announcements
• Promotions
• News
• Coffee-related content
• Special offers
• Business-service information

You can unsubscribe from marketing emails by using the unsubscribe link included in those messages.

Even after opting out of marketing, you may still receive non-promotional communications relating to orders, accounts, inquiries, or other business transactions.

9. Yotpo Reviews

We use Yotpo to collect, display, and manage product ratings and reviews.

When you submit a review, Yotpo and Eldorado may process information such as:

• Your name or display name
• Email address
• Product purchased
• Rating
• Written review
• Photographs or other submitted content
• Review-verification information
• Device or interaction information

Reviews and related content may be displayed publicly on our website. Do not submit private, confidential, or sensitive information in a public review.

Yotpo may also send review-request communications following a purchase, subject to applicable settings and law.

10. How We Disclose Personal Information

We may disclose personal information to service providers and other parties that assist us in operating our business, including:

• Shopify
• Payment processors
• Shipping carriers and delivery providers
• Order-fulfillment providers
• Website hosting and technology providers
• Analytics providers
• Advertising and marketing platforms
• Email-communication providers
• Review and customer-feedback platforms
• Fraud-prevention and security providers
• Professional advisers, including attorneys and accountants
• Government authorities or other parties when required by law

We may also disclose information:

• To complete a transaction requested by you
• With your direction or consent
• To protect our legal rights, customers, employees, or property
• To investigate fraud, abuse, security incidents, or policy violations
• In connection with a merger, acquisition, financing, reorganization, sale of assets, or similar business transaction

11. Sale or Sharing of Personal Information

We do not sell personal information in exchange for direct monetary payment.

Some U.S. privacy laws may define certain uses of advertising cookies, pixels, audience tools, or transfers of information for targeted advertising as “selling,” “sharing,” or “targeted advertising,” even when no money is exchanged.

Where required, eligible consumers may request to opt out of covered activities by using available privacy controls or contacting us.

12. Data Retention

We retain personal information for as long as reasonably necessary to:

• Complete transactions
• Provide products and services
• Maintain customer accounts
• Respond to inquiries
• Meet tax, accounting, warranty, and recordkeeping requirements
• Prevent fraud and abuse
• Resolve disputes
• Enforce agreements
• Comply with legal obligations

Retention periods vary depending on the type of information, the purpose for which it was collected, contractual obligations, and applicable law.

When information is no longer reasonably required, we may delete, anonymize, or securely dispose of it.

13. Data Security

We use reasonable administrative, technical, and physical safeguards intended to protect personal information.

However, no internet transmission, website, database, or storage system can be guaranteed to be completely secure. You should use caution when transmitting information online and protect your account credentials.

The Federal Trade Commission advises businesses to understand what personal information they maintain, retain only what is needed, protect it, dispose of it appropriately, and prepare for security incidents.

As a New York business, we are also subject to applicable data-security and breach-notification requirements, including those established by New York’s SHIELD Act.

14. Your Privacy Choices

Depending on your relationship with us and applicable law, you may have choices concerning your personal information.

These may include the ability to:

• Update certain account information
• Unsubscribe from marketing emails
• Control cookies through browser settings
• Adjust advertising preferences through Google, Facebook, Instagram, or other platforms
• Request access to certain personal information
• Request correction of inaccurate information
• Request deletion of certain information
• Request information about how personal information is used or disclosed
• Opt out of certain targeted advertising, sale, or sharing activities
• Appeal a decision concerning a privacy request where applicable

These rights are not absolute and may be subject to identity verification, legal exceptions, recordkeeping requirements, and the laws applicable to you.

To submit a request, contact us using the information in the Contact Us section below.

We will not unlawfully discriminate against you for exercising an applicable privacy right.

15. Browser Privacy Signals

Some browsers or devices may transmit privacy preference signals.

Where required by applicable law and supported by our systems, we may process recognized opt-out preference signals. Not all browsers, technologies, or jurisdictions treat these signals in the same manner.

16. Third-Party Websites

Our website may contain links to websites, services, or platforms operated by third parties.

We are not responsible for the privacy, security, availability, or content of third-party websites. Their handling of information is governed by their own policies.

We encourage you to review the privacy practices of any third-party website you visit.

17. Children’s Privacy

Our website and products are intended for a general audience and are not directed to children under 13.

We do not knowingly collect personal information online from children under 13. The federal Children’s Online Privacy Protection Act imposes special requirements on online services directed to children under 13 or that knowingly collect their personal information.

If you believe a child under 13 has provided personal information to us, contact us so we can review and address the matter.

18. United States Operations

Eldorado’s online store currently serves customers in the United States.

Personal information may be processed and stored in the United States and in other locations where our service providers operate, subject to their contractual obligations and applicable law.

19. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our:

• Business practices
• Website functionality
• Technology providers
• Products or services
• Legal or regulatory obligations

The updated policy will be posted on this page with a revised “Last updated” date.

We encourage you to review this page periodically.

20. Contact Us

For questions about this Privacy Policy or requests concerning your personal information, contact:

Eldorado Coffee Roasters
56-75 56th Street
Maspeth, NY 11378
United States

Email: info@eldoradocoffee.com
Phone: (800) 635-2566
Website: eldoradocoffee.com